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Featured Projects

Redrawing boundaries:
COVID-19

Highlighting interpersonal and societal behavioral shifts and unmet needs at the onset of the COVID-19 pandemic.

Organizational Strategy

Sharing refugee stories
through food

Building empathy for refugee communities through an educational and interactive, multi-step food truck service.

Food and Beverage

Building an audience for
a sports betting show

Developing a UX and digital strategy to acquire new viewers and encourage platform engagement.

Sports and Media

Mapping out personal finance journeys

Driving product and growth strategy by uncovering key moments and opportunities during personal finance journeys.

FinTech

Project under NDA

Understanding how users
learn new skills

Building a foundation of research to understand how users approach learning to inform product onboarding strategies.

Technology

Project under NDA

Scaling Patient Support Programs (PSPs)

Conducting research in Canada and Japan to build a model for refining and innovating PSPs globally.

Healthcare

Project under NDA

Defining GTM strategy
for a household product

Defining customer targets and desired feature set in the U.S. and Western Europe for a new consumer-facing product.

Food and Beverage

Project under NDA

Investigating the crisis
in local news

Exploring how audiences interact with local news in the U.S. to identify unmet needs and core challenges for organizations.

Media

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